I created visual hierarchy with the use of colors, shadows, format, and effects. The coloring of the text is formatted so you direct your attention to the important information, and enjoy looking at it at the same time. Some major changes I made from the original designs were get rid of the unnecessary pictures. These posters are meant to direct your actions when in a crisis/in danger. By getting rid of the pictures, it makes the posters seem more professional and gives someone an easier message to read if someone were to be in danger and looking for help.